Social Media Me Monsters: Type 2 Hashtag Hijackers


I spend a significant amount of time online, which invariably exposes me to a lot of social media me monster types. What’s a social media me monster? It is my adaptation of Brian Regan’s bit about that dinner guest that only wants to talk about themselves. In my world it relates to those awkwardly nontransparent types who use social media only for their own gain. Today I am introducing you to type two of the social media me monster universe, the twitter hashtag hijackers.

The first idea for this post came as a result of a discussions I had after participating in #blogchat, a popular twitter chat. I had some additional thoughts after a lengthy discussion, about people who abuse twitter hashtags, with some of the folks from the #usguys community. Here are a few fellow #usguys I was discussing bad hashtag behavior with. @LewisPoretz @qstreet @prosperitygal @LearnGrow @herskos @danielnewmanUV Note: None of them fit the hashtag hijacker persona!

Can anything be done about them? What is their goal? Listen in….

So you see, hashtags cannot be moderated (filtered yes, moderated not really), are not purchasable like domain names, and are not like usernames that can be claimed on a first come first serve basis. Until twitter makes it a more official part of the service there probably isn’t a lot can be done about selfish types who rudely self promote. Hopefully they will see little business or attention using this method and eventually will go away, but I am not holding my breath.

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