The Project
Polar King is the world's premier manufacturer of professional walk-in coolers and freezers. The company's global headquarters and manufacturing facilities are located in Fort Wayne, Indiana. From their 12,000 sq/ft facility in 1982, the company has grown into the world's largest manufacturer of seamless fiberglass coolers and freezers with a state-of-the-art 100,000 sq/ft manufacturing facility. As the company has continued to grow, Polar King has recognized the company's website is its greatest marketing asset allowing it to reach a national and global audience interested in its products and services. In an effort to stay at the top of their industry, Polar King choose Cirrus ABS as a long term online marketing partner to help the company develop an effective long term approach to maximizing their online results.
Cirrus ABS worked hand-in-hand with Polar King to develop one of the top websites in the industry. Polar King's internal marketing team can maintain and update the website as the company’s online strategies continue to evolve over time. Cirrus ABS and Polar King worked together to develop the industries first online walk-in cooler and freezer configurator application that gives website user the capability to build their own custom walk-in, experience their creation through a 3D tour, and submit their configuration to Polar King for a quote.