The Project
Sedona, based in Philadelphia, Pennsylvania, is a leading provider of customer relationship management (CRM) and related technology for community and regional financial institutions. The firm partnered with Cirrus ABS to develop a new brand identity for its core products, refresh its overall corporate branding strategy, and develop a marketing and new business campaign that combined its online outreach, trade shows, direct mail, and direct sales efforts into a focused and cohesive effort that has produced significant results for the company. Cirrus ABS also developed a comprehensive new website that supports the company’s brand, marketing strategy, sales, and customer support efforts. Cirrus ABS provided initial technical search engine optimization services as well as the necessary SEO tools for the company’s ongoing management of its search engine optimization strategy.
Cirrus ABS Services used in this project include: