Association and Affinity Group Support Program

Cirrus ABS has developed an innovative program to help associations and affinity groups support their member organizations. Associations are continuously searching for ways to provide value to their membership, generate significant new streams of revenue, increase their membership, and strengthen relationships with members to improve member retention. The Cirrus ABS Association and Affinity Group Support Program contributes significantly to all of these objectives.

Because associations are typically made up of similar types of organizations with similar web and ebusiness needs, our program enables the parent organization to deliver powerful, high value web solutions to their members through economies of scale. Here are some of the program highlights:

  • Cirrus ABS works closely with the association/affinity group to develop a world class web presence that serves as a model for member organizations. This site can also become a powerful communications hub allowing member organizations to share valuable information with each other and with the parent organization.
  • Cirrus ABS works closely with the association/affinity group to build a web success strategy that targets specific needs of its member organizations.
  • We then leverage Cirrus ABS' powerful suite of eBusiness tools to develop a world class web solution to meet the specific needs of the membership.
  • The parent organization endorses and markets the product to the membership and shares in the revenue generated from all product sales.
  • The member organizations receive an invaluable business tool at a fraction of the price they would pay to develop it independently.
  • Each member can customize their site to have a uniquely branded site with unlimited design and layout options.

To learn more about this exciting program, please contact a Cirrus ABS representative or request a free evaluation through our online request form.

 


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