May 25
2010
Fort Wayne, IN – Micromatic LLC, a manufacturer of world-class rotary actuators and automated assembly equipment for industry, just launched its new Cirrus ABS-developed website, micromaticllc.com.
The new site is powered by Cirrus ABS’s award-winning eBusiness Suite technology. This is a platform that enables Micromatic to manage its site content on its own, no special Web skills required. Included in the development package were a custom design with flash elements, page layout, and third-party integration, the latter of which allowed the creation of a Micromatic distributor portal.
Cirrus ABS also provided copy content for the site, helping the client reshape its message from existing Micromatic marketing materials and previous website copy.
Already a world leader in its field, Micromatic LLC is looking for the new site to help expand its market , especially overseas, and shorten its sales cycle. The research Cirrus ABS conducted prior to the new site’s development helped define the search terms and the approach needed to achieve this.