Nov 08
2011
Digital agency Cirrus ABS provided its NetCentered marketing services, including Web design and development, consultation, and content writing, for the new, just-launched Spectrum Engineering website, spectrumeng.com.
The Auburn, Indiana-based client is an electrical engineering firm specializing in power engineering, telecommunication fiber-optics, and SCADA/Smart Grid power systems. It serves customers primarily in Indiana and surrounding states but also farther afield. With its new website, Spectrum looks to broaden the scope of its traditional marketing efforts, strengthen relationships with current customers, and tap into more of the worldwide market it has the capacity to serve.
“Achieving that goal requires, first of all, a high level of online visibility,” says Cirrus COO Mark Burke. “Our NetCentered marketing approach gives them that. It also gives them an advanced but really easy-to-use toolset to manage their Web presence effectively. Most important of all, with NetCentered marketing, Spectrum has a cohesive online marketing strategy. This ensures that their message gets in front of and resonates with as many qualified prospects as possible.”
To see what our NetCentered marketing approach can do to boost your Web presence, contact Cirrus ABS.