Tips to Fitting Social Media Into the Marketing Mix

 @  11:30 AM - 01:00 PM

We are happy to lend out Kevin Mullett to Cancer Services of Northeast Indiana for this Social Media Luncheon "Steps to Fitting Social Media Into the Marketing Mix". All proceeds go to Cancer Services. Register at

when  Tuesday
July 12, 2011
11:30 am - 1:00 pm
where Cancer Services of Northeast Indiana
6313 Mutual Drive
Fort Wayne, IN 46825
(call 260.484.9560)
speaker Kevin Mullett, Cirrus ABS director of product development and a recognized authority on search engine optimization, social media, and marketing metrics  
Social media presents a challenge to many businesses and organizations. This seminar will feature practical knowledge on how to leverage your organization's events to increase exposure before the event, instigate better interaction during the event, and complete any communications loops after the event. People attending your event will likely want to discuss it. Learn how to capture and amplify that buzz. In this new presentation, Kevin will provide business strategies for leveraging online marketing tools and social channels with or without your own organization's website. Kevin will offer tips on which event sites are best to use, where event signups should be located, when to use Facebook events, and how to build a community around your event and leverage them to promote the event for you.